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African Clothing, African Styles, Ankara, Ankara Print, Black Owned Businesses, Lifestyle, Love, self care, Valentines, Wellness -

Beat the Blues   January is renowned for being the drab and dull hurdle we have to tackle at the start of each year. Even at the best of times the January blues are inevitable and already, just a few weeks into 2021, with the current situation of global and domestic affairs I think we would all like to go into hibernation until summer 2025. Since this doesn’t seem to be happening any time soon it is probably a good idea to look for other ways to cheer ourselves up. This week I want you to invest in yourself. Forget...

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African, African Clothing, Ankara, Ethnic, New year's resolution, Outfits, Style Guide, What to wear, winter fashion -

HAPPY NEW YEAR!  To our dear Eldimaa family, we hope you have had a wonderful Christmas season. After a couple of weeks off from daily life and commitments we are back to help you break in the New Year in the best possible way. New Year’s Eve won’t have been quite as expected this time round, but I am sure you are as excited as us all for 2020 to be a distant memory. This is the time to put the past months behind you, prioritise feeling good about yourself and turn a new leaf.   Breaking into the New...

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African Clothing, Ankara, Christmas, Christmas Inspiration, Christmas Shopping, Style Guide, Trends, What to wear -

Here's our guide on how to embrace this season's traditions Eldimaa style. Read for tips, tricks and our top recommendations.

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African, African Clothing, African Styles, Ankara, Autumn, Outfits, Trends -

What feeling does the autumn give you? Cuddle season or Fashion season? Be the talk of the fall as people will fall in love with the 5 ways of styling your Ankara clothing for this season. Let the heads turn as they can be star struck by the gorgeous outfit you came up with all by yourself (don’t worry, it will be our little secret).   1. Ankara and Autumn Coloured Trench Coat – Anybody can pull off a classic trench coat. Wearing a simple white tee and jeans with a trench coat can turn your basic wear to a...

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